The name PlanBmatters was born based on the concept of risk management. The concept is similar to the idiom “don’t put all your eggs in one basket”. Diversification is one of the techniques for reducing investment risks. It’s one of the important concepts to be understood by budding entrepreneurs and mastered by successful entrepreneurs.

A spare tyre (or stepney) is an additional tyre carried in a car as a replacement for one that goes flat or other emergency. Having a stepney is Plan B. During rainy days carrying an umbrella is Plan B. Maintaining generators and batteries for power backups is Plan B.

Knowingly or unknowingly people have a Plan B in their day-to-day life. But it’s unfortunate to see many entrepreneurial failures due to absence of that vital plan.

PlanBmatters.com showcases the successful entrepreneurs. PlanBmatters.com spreads the stories of successful entrepreneurs to budding entrepreneurs. It highlights the latest happenings in the industry. It exposes the much needed resources to entrepreneurs.

PlanBmatters.com endeavours to INSPIRE & EMPOWER entrepreneurs in India.


Mr. Pradeep Kumar A
PlanBmatters was started on 21 May, 2014 by Pradeep Kumar A. Publishing startup resources to inspire entrepreneurs was close to his heart after interacting with more than 2,000 micro & small enterprises in his entrepreneurial journey (started in 2006) related to web designing, web hosting, and bulk messaging solutions. He has been successful in many business ventures. He is the founder of BulkSMS1.com.

Pradeep has a Mechanical Engineering Degree from Basaveshwar Engineering College (BEC), Bagalkot. He completed his class XII in Basaveshwar Science College, Bagalkot, and schooling from Hoysala High School, Belur, Hassan District. Most of his time is spent in testing new business ideas often and taking businesses to new heights. His family, friends, colleagues, & clients have played vital roles in shaping him. He is thankful to all of them and is eagerly doing his bit for the society.

Mrs. Mamatha Vijay
As on 2014 she has more than 4 years of experience in corporate sales, 2 years experience in software development, and 7 years experience in teaching. She plays a managerial role with PlanBmatters.

Ms. Mary Shankar
As on 2014 she has more than 6 years of experience in corporate sales and customer service. She takes care of customer relations with PlanBmatters.